It is pretty obvious today that if you’re filing patents, you should do it smartly and have a well-thought-out and strength-checked strategy. You should have clear goals with your patents—whether to protect your innovation, gain a competitive advantage, or increase your revenue.

But many companies, even the big ones, lack this clarity about their IP strategy, and they are often directionless about their portfolios or underlying IP strategy.

These companies often struggle with many questions related to Budget, their good/bad patents, how to know what competitors are doing, and how to use their patents to stay ahead of them.

So, in today’s podcast, we will discuss why having a strong IP strategy is important and how you can build one.

About the Podcast: The GreyB Talks podcast brings experience and expertise to those in the world of innovation and research. Our series discusses innovation strategies that make a company stand out with best-in-class people because we believe in learning from the experts.